In the movie Other People’s Money, the Danny DeVito character remarked, “At one time there must have been dozens of companies making buggy whips. And I’ll bet the last company around was the one that made the best gosh-darn buggy whip you ever saw. Now how would you have liked to have been a stockholder in that company?”
The same can be said for printed Yellow Pages, community newspapers, and hometown shoppers.
Local small business internet marketing has arrived and if your marketing plan is not using multiple internet marketing strategies, you’ll never reach the majority of buyers who have moved to the internet to find the products and services to solve their problems and desires.
The old way used to be, “Let your fingers do the walking”, now it’s “Check the internet!”
The challenge for most small businesses is that internet marketing has many methods to engage in:
- Search Engine Optimization (SEO)
- Search Engine Marketing (SEM)
- Social Media Marketing (Facebook, Twitter, LinkedIn, Pinterest, Google+, etc)
- Pay Per Click (PPC) and Pay Per View (PPV) Advertising
- Video (Youtube, etc)
- Email Marketing
- Press Releases
- Article Marketing
- Review Websites (Angie’s List, Yelp, Merchant Circle, etc)
- Reputation Management
- and so on and so forth
Hypertext Systems does not offer all of the above services, but we are here to help you in the areas where we are very capable of providing your small business internet marketing needs.
Check out our Services and let’s see what we can do for you.